Learning how to write the perfect social media caption is one of the most important things you can do when growing in reach. I have spent copious amounts of time researching which types of captions work best and how to craft them perfectly with brand imaging. Below are 3 social media posts with captions next to them that I created. I used Canva to design the images. Click on the photos to get taken to the social media page.

Instagram and Facebook Stories:

It's not just about selling the product; it's about selling the experience that comes with it. You want your customers to envision the moments where your product plays a role. That’s exactly what I did with these two Instagram Story posts. The first served as a hook, instantly capturing the viewer’s attention. The second went beyond the product itself, highlighting how this pie isn’t just a dessert—it’s the centerpiece of meaningful moments shared with friends and family.